On February 8th, Baosteel held the 2010 Automotive Plates Work Promotion Meeting. The meeting proposed: In the face of the continuously heated car plate market, this year, Baosteel will continue to further promote the production and sales research of automotive plates, continuously improve the quality of products and services, and stabilize market share. The rate will further enhance Baosteel's brand image in the domestic auto board market. Xu Lejiang, Chairman of Baosteel Group Corporation, Ma Guoqiang, General Manager of Baosteel, and Dai Zhihao, Deputy General Manager of the Group Company attended the meeting.
In 2009, Baosteel seized the opportunity of the market and the production and sales of auto plates flourished. Throughout the year, the production and sales of automobile plates reached 4.19 million tons, an increase of 20% year-on-year. The market share of cold-rolled automotive panels exceeds 50%, and the market share of automotive exterior panels and high-strength steel automotive panels has steadily increased. The key technical quality issues have achieved results and the finished product rate has steadily increased. Through 187 important parts certification throughout the year, it completed 126% of the annual plan. Users use technology to further deepen.
In 2010, Baosteel's automotive panels faced severe challenges in the overall growth of market demand and increasing competition for homogenization. In order to protect users and ensure supply, Baosteel will focus on key tasks such as securing resources, improving quality, expanding varieties, and deep processing services, and further promoting the production and sales research of automotive panels to achieve an increase in the output rate of automotive panels, high-strength steel production, and cold-rolled automobiles. Board market share and other goals. To this end, Baosteel will focus on parts and components management to protect supply and market share, focus on promoting the sales of high-strength steel and galvanized products, continue to optimize product structure, enhance product market competitiveness and other marketing strategies, in the market situation in short supply Next, an emergency protection team was set up to use technical cooperation as an opportunity to promote the management of parts and components, increase the rate of repeated orders, and create conditions for production units to realize production capacity.
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