Say that the old is always the leader of the company, yes, the boss's judgment of the industry also represents the company's big judgment.
Let’s take a look at the CEOs of the truck industry. How do you view the 2016 heavy truck market? Fang Debian Xiao Bian made a summary for you, come and see it!
Heavy truck: the overall demand for commercial vehicles steady growth in heavy truck <br> <br> annual meeting held December 18, China National Heavy Duty Truck Co., Ltd. Chairman Ma pure economic view, 2016 will be steady growth in overall demand for commercial vehicles.
Ma Chunji pointed out that 2016 is the first year of the “13th Five-Year†development plan and also the year of “reform, innovation, and improvement†of China National Heavy Duty Truck. It is expected that the overall demand of the commercial vehicle industry in 2016 will grow steadily and will not fluctuate drastically. â€
Cai Dongze, general manager of China National Heavy Duty Truck Group, made a detailed analysis of dump trucks and road vehicles.
Cai Dong, General Manager of China National Heavy Duty Truck Group
On the positive side, although projects started in the first half of 2015, the state approved projects for investment and construction have continued. In the first three quarters of 2015, the National Development and Reform Commission approved a total of 218 approved fixed assets investment projects with a total investment of more than 1.8 trillion yuan. Yuan, but this advantage is not reflected in the heavy truck market. “In the past when the national macroeconomic changes, the basic three months will be able to reflect the heavy truck market; but the market has not significantly improved by the end of 2015.†Cai Dong Say.
Regarding dump trucks, Cai Dong believes that “the dump trucks will gradually improve in the second half of next year from 2016. The market capacity of 3,400,000 dump trucks this year is not normal for China, so this figure will be in 2016. The year has improved; and the signal that the market will pick up will begin with the consumption of vehicle inventory."
Regarding road vehicles, Cai Dong believes that tractors and trucks are still the focus of the market in 2016. The towing vehicle market will continue to maintain its development trend this year, that is, the total sales of tractors will remain at around 200,000 vehicles, and there will be no significant changes, of which the proportion of 6×2 models will maintain their current share or continue to rise.
FAW Liberation: Prosperity Factors for Mid- and Heavy-Duty Cards Are Stronger than Unfavorable Factors <br><br><br><br><br><br><br><br><br><br><br><br><br><br><br The factors are stronger than the unfavorable factors, which will drive up the overall market demand.
General Manager of FAW Jiefang Automobile Sales Co., Ltd. Jing Qingchun
“In 2016, it is expected that the overall market demand for medium-heavy trucks will not be lower than 750,000 units, and there will be opportunities for 800,000 vehicles. The overall sales of light trucks are expected to reach 850,000 units, an increase of 9% year-on-year,†said Jingqing.
He specifically analyzed this: It is expected that the demand for the heavy truck market in the first half of 2016 will be 450,000 units, accounting for 56% of the annual sales volume; and the industry demand for the second half of the year will be 350,000 units, accounting for 44% of the whole year.
Shaanxi Auto: Sales of heavy trucks remain flat or slightly increase
Shaanxi Automobile Holdings Chairman Yuan Hongming
Yuan Hongming, chairman of Shaanxi Auto Holdings, believes that the market situation is equally not optimistic. In 2016, heavy truck industry sales may remain flat or slightly increase.
"In 2016-2020, the total demand of the heavy truck market will stabilize at the level of 500,000-600,000 vehicles."
Dongfeng Liuzhou Motor: high-end trucks are way out <br> <br> Cheng, general manager of Dongfeng Liuzhou Motor Daoran said:. "Future trucks only to high-end implementation of the country is the way to go 4 emission standard from January 1, 2015 for the development of the industry Will play a watershed role, many companies will experience a period of suffering."
Dongfeng Liuqi General Manager Cheng Daoran
“Every time the emission upgrade will have a profound impact on the industry, the process of emission upgrade is also the process of reshuffling the industry.†Cheng Daran has his own unique foresight on the industry development trend under the National IV standard. "For companies that value technology upgrading, emission upgrades are an opportunity."
Valin Xingma: May be bigger than the 2015 challenge <br><br> Valin Xingma Chairman Liu Hanru believes that the economic situation in 2016 is also better than May 2015, but in 2018, In 2019, there may be a good reversal (this is derived from China's previous economic laws).
Hua Ling Chairman Liu Hanru
Liu Hanru also said that the world economy must enter a more turbulent stage, and everyone must stand tall and look far. From 2016 to 2020, the total demand of the heavy truck market will stabilize at the level of 500,000-600,000 vehicles. In the future, commercial vehicle companies can only survive 50%, and conversion plants can only survive 40%.
Red Rock: 2016 is not optimistic <br> <br> marketing business held in 2016 at the annual meeting in January 9 SAIC Iveco Hongyan, according to general manager of the Red Commercial Vehicle Company Yang Hanlin anticipation, the heavy truck market in 2016 would be able to 570,000 vehicles, an increase of only 4.2% over 2015. This is not much different from the predictions of the previous CEOs, and it is also not optimistic about the market.
Shang Yihong, General Manager of Commercial Vehicles Co., Ltd. Yang Hanlin
Yang Hanlin also proposed that the goal of Shang Yihong in 2016 is to sell 21,000 heavy trucks in 2016, with a market share of 3.7%. Among them, the domestic plan to sell 18,000, export to achieve 3,000.
North Ben heavy truck: 2016 and 2015 was essentially flat <br> <br> North Ben heavy truck, general manager Wang Shihong believe that steady heavy truck market in 2016, and in 2015 was essentially flat, the total amount of 55 million.
Wang Baoying believes that the country’s policy of retiring the yellow-labeled vehicles will have a greater effect on the sales volume of the port tractors.
Wang Benying, General Manager of Bei Ben Heavy-Duty Truck Group Co., Ltd.
For 2016 Beiping’s market goal, Wang Baoying said: “In 2016, we will push the new products to the Beibei V3ET lightweight tractors.†Bei Ben’s 4×2 port tractors, such as the 1830SQ/1834SQ/1830SY, will usher in Greater opportunity for development.
Wang Baoying proposed that in 2016, the overall sales volume of the domestic heavy truck market is expected to be 550,000. Beichen Heavy's sales target for 2016 is set at 15,000 units, of which, domestic sales of 10,000 units will strive for 12,000 units and the export target will be 5,000 units.
to sum up:
It seems that although all the CEOs think that there will be great changes in the heavy-duty truck market in 2016, they are full of confidence for the 2016 target. It is generally believed that the heavy-duty truck market will be flat or slightly better than this year; Almost all have put forward the requirement of increasing or keeping the market share, and have all targeted vehicles for the special vehicle market.
In particular, the share of tractors will continue to increase next year, which is also the consensus of all parties. In addition, the horsepower segment will be further improved.
But with the changes, it is also a great opportunity and challenge. This may mean that the stronger the stronger, the overall share of the top five companies in 2016, will be further increased compared to 2015.
Finally, quote a sentence from Shaanxi Auto CEO Yuan Hongming in his 2016 New Year speech: “Geng Ge, Ma Wen Zheng Zheng, and only rushes to the new days!â€
What will happen to the heavy truck market in 2016? Wait and see.
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