On April 22nd, Lutz, the British sports car brand, officially opened its first 4S center in Beijing. The opening ceremony was moderated by Tun Dr Mahathir Mohamad, former Malaysian prime minister and PROTON consultant. Dr. Tun Dr. Mahathir also witnessed the celebration with Tan Sri Dato'Seri Haji Mohd Khamil Jamil, Chairman of the Luftus Motor Group and Malaysian ambassador to China. His Excellency His Excellency Datuk Iskandar Sarudin.
The newly launched 4S center is located in Beijing Jinang Automobile Park, covering an area of ​​approximately 746 square meters, providing customers with automotive sales, maintenance, spare parts and high-performance accessories and other services. As a one-stop service center, in addition to supporting service facilities such as licensed merchandise retail areas, administrative offices, and customer lounges, the Lotus Club owners club, member experience centers and training centers have also been established.
At the same time, as the largest after-sales service center in North China, after sales, the 4S Center at Kingsford Road has advanced and complete automotive diagnostic equipment and special workshop maintenance tools to provide the highest level of after-sales service for current and future Lutes owners.
Mr. Aslam Farikullah, Chief Operating Officer of Lotus Group, stated that China is already at the forefront of global economic development, so the trend of international automobile brands opening factories and setting up distributors in China More and more obvious. "China's economic growth not only attracted the attention of the international business community, but also gave us inspiration to open this new Lotus 4S center."
Mr. Aslam also stated that the brand's opening of the 4S center is a form widely recognized by the market. Since the Lotus brand entered China in 2011 and opened its first showroom, it has been continuously exploring and aggressively seeking brands. development of. “The company has been actively satisfying the needs of Chinese customers for Lutes vehicles, so Lotus needs to be strategically positioned to allow these valuable customers to enjoy the highest level of omni-directional experience and use this as the Lutes brand service. The guidelines are very useful for consolidating the brand's market position."
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